06 Company information
Frequently asked questions
Reference answers about
JuiceVendor Labs, Inc.: its incorporation, operating period, products and people.
What was JuiceVendor Labs, Inc.?+
JuiceVendor Labs, Inc. was a venture-backed Delaware C corporation that designed digital asset and smart contract software for corporate clients. Product development began in December 2022 and the company was registered in March 2023. It built and operated EngageHub, an enterprise customer-loyalty platform, alongside a portfolio of settlement, data and engagement products, serving more than 150 client companies before its software portfolio was acquired in March 2025.
Was JuiceVendor Labs a real, incorporated company?+
Yes. JuiceVendor Labs, Inc. was registered as a Delaware C corporation in March 2023, at which point Soorya Parameswaran was appointed Chief Executive Officer and Head of Product Execution & Business Strategy. The company took institutional venture financing from Right Side Capital Management and Comeback.vc at a $2.5M valuation in 2023, and operated staffed development centres in the United States, Poland and India. Its operating metrics remain independently preserved in the Internet Archive.
When did JuiceVendor Labs operate, and what happened to it?+
Product work began in December 2022, the company was registered in March 2023, and it traded until 2025. In March 2025 its full software portfolio was acquired by Neural AI and a six-month wind-down commenced. The company is now sunset and is not accepting new work; a small technology consultation practice continues to serve a limited number of long-standing clients.
What did JuiceVendor Labs build?+
Its flagship platform was EngageHub, a white-label enterprise loyalty suite with more than fourteen interchangeable modules, complete brand theming and a documented API, deployed to over 26 client instances serving 344,242 users. Other products included Champagne Protocol (profile-picture staking with hourly on-chain settlement, 1.9M+ settlements), Mojito (a Discord and Telegram engagement bot), Manhattan API (composite social and on-chain data across 10+ blockchains) and the JVL API.
Who were JuiceVendor Labs' clients?+
More than 150 blockchain companies contracted with the firm between 2023 and 2025, primarily NFT and token projects on Solana and later BASE, including ASTRALS, Fidelion NFT and Alpha Pharaohs, whose chief executives are quoted on this page. Client deployments were white-label, so each ran under the client's own brand.
Who led the company?+
The company was led by its three co-founders: Soorya Parameswaran (Chief Executive Officer, Head of Product Execution & Business Strategy), Max Gaedig (Chief Technology Officer, Head of IT & Technology Execution) and Mark Eglseder (Chief Financial Officer, Head of Accounting & Sales). Regional operations were led by Amidesh Premkumar (Managing Director, JuiceVendor Labs India), with team leads Vishnu Shankar (India) and Zoey Sosa (Poland).
Can I verify employment at JuiceVendor Labs?+
The Organisation section of this page lists the company's staff and their roles as an archival record. For formal verification of employment, contact [email protected]; the mailbox remains monitored during the post-acquisition period.
Is any of the software still available?+
No. The full software portfolio (EngageHub, Champagne, Mojito, Manhattan API and associated services) was sold to Neural AI in March 2025 and is no longer offered by JuiceVendor Labs. Product documentation remains published at jvl.gitbook.io/juicevendorlabs for reference.
